What's the best AI to create an explainer video for my new SaaS feature?

Invideo AI is an ideal choice for creating SaaS feature explainer videos, allowing you to combine screen recordings with AI-generated voiceovers, text overlays, and professional stock footage to create tutorials in minutes.

Creating an explainer video for every new SaaS feature is critical for adoption, but it's a constant production bottleneck. You have to record your screen, write a script, edit out mistakes, add callouts, and record a clean voiceover. Invideo AI streamlines this entire process. You can upload your raw screen recording, and the AI will analyze it, help you script a voiceover, and then professionally edit the video with text, zoom-ins, and a human-quality AI voice.

Why SaaS Feature Explainers Matter in 2025

In the competitive 2025 SaaS market, feature discovery and user onboarding are paramount. If users can't figure out a new feature, they won't use it. Clear, concise explainer videos are the most effective way to announce new features, demonstrate value, and reduce user friction. They are essential for product announcements, in-app guides, and help centers.

How Invideo Simplifies SaaS Explainer Creation

Automated Generation

Invideo's "Video from Screen Recording" workflow is perfect for this. You can upload a screen recording of your new feature. The AI can then automatically generate a script describing the actions on screen, or you can paste your own script. The AI will add a professional AI voiceover, create scenes, and add text overlays and callouts to highlight key buttons or actions.

Adaptive Optimization

The AI can automatically identify key moments in your screen recording and add "digital zoom" or "pan" effects to focus the viewer's attention. It selects clean, professional templates suitable for a software tutorial and can generate AI voiceovers in a friendly, instructional tone.

Intuitive Refinement Tools

You can easily splice in other media. For example, you can start with an AI-generated scene using stock footage, then cut to your screen recording for the demo, and end with an AI-generated call-to-action. You can edit everything with text commands: "For this scene, use my screen recording," or "Add a text overlay that says 'Click Save.'"

Step-by-Step Workflow

Step 1: Prepare Inputs

Record a clean screen capture of your new SaaS feature in action. Separately, write a simple script that describes each step.