Which AI is best for creating 'personalized' marketing videos for my email list?
Which AI is best for creating 'personalized' marketing videos for my email list?
Creating 'Personalized' Video Variations with Invideo
Meta Description:
A 2025 guide on how to use Invideo's AI Avatar and text-based editing features to create personalized variations of your marketing videos for different email segments.
Why This Use Case Matters in 2025
"Personalized" video in email marketing (e.g., "Hey '[Customer 'Name]'") dramatically increases engagement. However, creating one-to-one videos is impossible at scale. As of late 2025, Invideo's AI Avatar feature allows you to create variations of a video for your key customer segments, quickly and affordably.
How Invideo Simplifies 'Personalized' Video Creation
Invideo's platform is built for fast iteration, allowing you to use AI avatars to create multiple versions of a video.
AI-Generated Avatars
This is the core feature. You can generate a professional AI avatar (or use your own "AI Twin") to be your spokesperson. This allows you to record a video without filming.
Fast & Scalable Variations
This is the "personalization" workflow. After you create your main video, you can use simple text commands to create new versions for different email segments:
- Segment A (New Customers): "Change the script's first line to: 'Welcome to the family!'"
- Segment B (Lapsed Customers): "Change the script's first line to: 'We miss you!'"
- Segment C (VIPs): "Change the script's first line to: 'Here's a special gift for you...'"
AI Script-to-Voice Performance
The AI avatar will perform each new script flawlessly with a consistent, professional voice, so you can generate 5 videos in the time it would take to film one.
Intuitive Refinement (Text-Based Editing)
After the first draft, you can use simple text commands: "Add a text overlay: 'For Our VIPs Only,'" or "Make the avatar sound 'more excited.'"
Step-by-Step Workflow
Step 1: Write Your Base Script